Similar to the Wild Atlantic Way and Ireland’s Ancient East, an assessment of the strengths and weaknesses of the tourism product in the area is being undertaken and proposals being made how to grow a sustainable international tourism destination in the Shannon Corridor which respects the nature and diversity of the environment and its people.
Waterways Ireland is leading the project and is working in partnership with Fáilte Ireland and Local Authority Representatives on a steering group to guide the process which is being undertaken by SLR Consulting. The project should last 9 months and outcomes from the project will include product development and investment recommendations.
The project is running in parallel with an Ireland’s Hidden Heartlands branding project which is being led by Fáilte Ireland. Further details of the project plan, consultation meetings and details of the steering group will be published here.
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In the photo are representatives from Waterways Ireland, Fáilte Ireland, and SLR Consulting after the first meeting of the co-ordinating group. Missing from the photo is Paddy Matthews, Fáilte Ireland.